Thank you for joining us for the event! We are very grateful to our panelists for sharing their time and expertise in the planning of successful Pride events.

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“A Pride Campaign to be Proud Of”

We were joined by:

  • Anya Packer, General Manager of the Metropolitan Riveters of the Premier Hockey League
  • Lizzie Seedhouse, Vice President of Digital, Emerging Technology and Strategy for the United Soccer League
  • Matt Schulte, Senior Manager of Special Events and Promotions for the Kansas City Royals
  • Hannah Readnour, VP of Content Licensing for the National Hockey League


The panel shared their experiences in planning and executing Pride campaigns, and what it takes to achieve one that feels authentic, meaningful and successful. Our panelists offered a diverse range of perspectives, what hasn’t worked, and what they hope future Pride campaigns look and feel like.


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We hope to see you again soon!


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